Ilanit Melchior
Director of Tourism
As Director of Tourism, Ilanit oversees the strategic development and implementation of national and international projects aimed at promoting tourism in Jerusalem, including the development of new hotel complexes, conservation and preservation projects, and tourism products (the International Jerusalem Marathon, Jerusalem Opera Festival, and many others). Central to her initiatives is the launching of the Jerusalem Conventions and Visitors Bureau. Ilanit holds a B.A. and M.A. in International Relations from The Hebrew University.
Reut Breslauer
Convention Bureau Manager
With many years of experience working in production and conference organizing, Reut is in charge of the National Conferences, Incentive Trips, and Religious Conferences. Reut is also in charge of identifying leading national conferences and initiating steps to convene them in Jerusalem. Reut holds a LL.B from Shaarey Mishpat College.
Anat Landa
Convention Bureau Manager
With a Marketing and Business Development Background, Anat is in charge of International Conferences, including bid assistance and accommodations arrangements. Anat is also responsible for identifying potential international conferences and initiating steps to convene them in Jerusalem. Anat holds an M.A. in Conflict Management and a B.A. in International Relations and Geography from the Hebrew University.
Mordecai Holtz
New Media Manager
With over eight years of digital marketing experience for companies, brands and startups, Mordecai manages all digital aspects of the Tourism Division of Jerusalem, including the JCVB. Over the past three years, Mordecai has grown the digital footprint of these accounts and is responsible for bringing TBEX, the largest travel bloggers conference, to Jerusalem. Mordecai holds a B.A in Media Studies and an M.A. in Organizational and Administrative Social Work.
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